The "expert" who has been active in multiple TV stations for several years and has been featured in nine titles is "fire". On her status, cheap jerseys, she is a doctor of traditional Chinese medicine, miao medicine and Mongolian medicine. On the major, she can dispel spots, live bone, cure gout, etc., more than a dozen diseases are not in the words; On the title, she is President, member, director, director, etc. Over the past three years, she has been switching between various TV channels and several products, repeatedly checked, repeatedly made a comeback, and was teased by netizens. "Nobel owes her a prize, and Oscar owes her a prize."
Liu hongbin, who made fake medical advertisements on various TV stations, was caught out and caught the attention of the Internet. Like liu hongbin's "fake pharmaceutical advertising performance artist", there are three, they are known as "four 'miracle doctors'". Nowadays, it is rare to see street people cheat in the streets in busy cities, but they can often be seen in some remote village towns. Unexpectedly, "cheat in the wild, swindle in the city", the more powerful "high man" originally appeared in the TV advertisement for a big speech, the praise and talk of selling medicine "the miracle cure"!
So, here's the question: how could the department of "doctor of god" advertise so frequently that it lasted so long? Since it is a crook why not catch, since it is a swindler why still check and pass and broadcast on TV?
Nowadays, as long as you open the newspaper or turn on the TV, cheap snapback hats, you can inadvertently get a large number of medical and drug advertisements to your eyeballs. What "do not take medicine can cure diabetes", "gene therapy to cure hepatitis b", "taking XX capsule 30 last 10 cm high", "taking XX products more than ten years have a son infertile couples"... Seems our Chinese medicine in a short span of more than 20 years of reform and opening to the outside of time have no disease to treat, can do anything, even abroad after some medical experts have seen some of China's advertising have repeatedly, even asked "can effect a radical cure diabetes and hepatitis b why don't Chinese experts declare the Nobel Prize in medicine?"? ...... This is not a joke, it is a serious and absurd reality that is confronted by the Chinese medicine and health industry, the communication circle and the 1.3 billion people in China.
Before liu hongbin, a similar search for actors to play experts selling drugs, selling various excellent quality and reasonable price products, in local satellite TV is not rare, even can be used to describe. Medicine is very popular in domestic, if do not take medicine, do not the hospital sees a doctor can live forever, don't get sick, such a good thing, no matter who is yearning, this is the foundation of the Chinese kungfu show hot. As a show, it has two goals that must be pursued, one is to have the audience rating, so that it can sell advertising money. The other is to sell the products that are sold on the show, so that the sellers can pay directly.
Such a demand must have a young man's face, the appearance is amiable, wholesale jerseys china, the expert appears in the program. Such experts are generally not very good, real experts are asking for high prices, and self-identity is not willing to believe in the media, so, "experts" "liu hongbin" is popular. There is a very common sentence on the Internet, which is very interesting: the content published in this website only represents the author's opinion and does not represent the attitude of the network. The authenticity asks the reader to self-verify. In the "wonderful performance" of "polythein", the public seems to see a "disclaimer" behind it. Proteus can be in the ascendancy, and the satellite broadcasters have been able to earn the relevant fees, and the "exemption clause" is uneventful.
But since each big TV, is similar to advertising, the spread of the platform, it should be in accordance with the relevant laws and regulations, undertake the corresponding responsibility "the seller", after all, they won the ratings in these ads, shows, have made considerable cost. And the medical and food surveillance departments everywhere can't be a blind audience, and can't be used as an excuse for the treatment of "polythetics".
Banning the popularity of fake drug advertisements is a problem that needs systematic consideration. For example, there is a large number of counterfeit drugs, and the drug regulators have the responsibility to do so. Fake drug advertisements can be put out of the cage, advertising examination and approval and regulatory agencies are not immune; These advertisements can appear in the interface of various media. If the media is aware of the Shared responsibility of advertising, how to define and belong to it, and also need detailed design; In addition, there are medical institutions, pharmaceutical companies to sell fake medicines for the attribution and refinement of responsibility.
The "miracle cure" repeatedly made a comeback, like a stubble of chives, cut and mad long. But why do people want to give their money, health, and even their lives to the "medics"? The problem that has always been difficult to see the doctor is not solved, the big hospital is full of people, so, people are very easy to change train of thought, admire those who do not be expensive the divine medicine god medicine. In fact, saying goodbye to the "doctor" is not a big thing, but a return to common sense. For example: a mouthful of food and a bit of cure. "The cure of a hundred diseases" is pure bullshit, say this words, not the brain short circuit, is to think about your wallet. If related department daily law enforcement strictly, put an end to inaction, cheap mlb hats, stop motion law enforcement, law enforcement, dr.kissinger, then, the tide "imperial" also do not need to wait until the media revealed to be back.
No comments:
Post a Comment